Mihai Mitrică is executive director of the Association of Romanian Publishers [Asociația Editorilor din România, AER]. He is the representative of Romanian publishers in relation with national and international legislative institutions, AER being a member of the Federation of European Publishers. Since 2012, Mihai Mitrică has been coordinating the organisation of Bookfest book fairs all over the country, but also in Chişinău. He started his career as a journalist, then worked in two large press trusts. However, he changed his profession in 2011, and made it his personal mission to make the Romanian book industry a better and more advantageous environment for both publishers and readers.